Can Sugar Be More Addictive Than Cocaine?

Too much of anything can be bad for your health, sugar included.
While a healthy diet contains a significant amount of naturally occurring sugar (in fruits and vegetables, for example), the problem is that we’re chronically consuming much more added sugar in processed foods.
So, what happens when the brain is exposed to excessive amounts of sugar as is the case with the Standard American Diet (SAD)? In this case, more is definitely not better.